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Supercharge Your Brand Story, Part 2: Rafael Nadal and Nike's Icarus Moment | by The Ben Thomas Agency | Medium
![Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy](https://l450v.alamy.com/450v/pedkkc/grand-slam-champion-rafael-nadal-of-spain-wears-custom-nike-tennis-shoes-during-us-open-2017-final-match-pedkkc.jpg)
Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy
![Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy](https://c8.alamy.com/zooms/6/46996dc561714ef6aff756027e75adca/pedkke.jpg)
Grand Slam champion Rafael Nadal of Spain wears custom Nike tennis shoes during US Open 2017 final match Stock Photo - Alamy
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